SEO and Internet Marketing

Food blogs are among the most popular type of websites you can find on the internet. Food is an essential part of our lives, so naturally, we want to talk about it. And what better way to share your passion than to blog about it! With the number of food blogs rising, it’s not easy […] The post How to optimize your food blog for SEO appeared first on Yoast. http://dlvr.it/SMl1zN

You’ve probably noticed that ecommerce has grown into this huge thing. In the pandemic years, the growth accelerated even more as people did more of their shopping from the safety of their own homes. In Q2 2020, customers in the US spent $1 in every $5 online — a rise of over 44% from the […] The post Ecommerce SEO: how to sell more online appeared first on Yoast. http://dlvr.it/SMgWm3

Want to know how to rank high in Google? You’re not the only one. “Could you please write a post with a clear path on just what to do to rank high in Google?”, “What should I do to make sure I’ll outrank my competition?”, “Could you write a clear, step-by-step to-do list on how […] The post How to rank high in Google appeared first on Yoast. http://dlvr.it/SMc0zy

Website menus are one of those things you take for granted — until you try to use a really bad one. In the ideal scenario users get an instant overview of what a site has to offer, and they can reach all the important stuff with just one or two clicks. In the worst cases, […] The post Make a great website menu for your users and for SEO appeared first on Yoast. http://dlvr.it/SMK6vR

Every business owner with a website is looking for ways to get noticed in the search results. There are loads of tactics to rank well as a local business, but unfortunately, there is no silver bullet. As with most things SEO, this is a combined effort. One of the ways to get noticed is by […] The post Improve local SEO with Google My Business a.k.a. Google Business Profile appeared first on Yoast. http://dlvr.it/SMFc2t

Today, we planned to release a new integration in Yoast SEO for the WordProof service. Unfortunately, we had a couple of hiccups and had to revert that addition to stabilize Yoast SEO. The WordProof feature will be moved to a future date. For Yoast SEO, we’re now updating the plugin to 18.4.1 for the free […] The post Yoast SEO 18.4.1: Available now appeared first on Yoast. http://dlvr.it/SM96n3

Big day for Joost and Yoast! Joost de Valk has decided to move into a different role than his current position as CPO at Yoast. He’ll stay on board as an advisor for both Yoast as well as Newfold. It’s a big change and at the same time it is not such a big change. […] The post Joost transitions to a new position within Yoast and Newfold appeared first on Yoast. http://dlvr.it/SLxRZM

If you’ve got a store on Shopify, getting more sales is sure to be one of your goals. But securing those sales relies on more than just your product pages and the ‘add to cart’ button. There are loads of things you can do to increase your sales, and these opportunities arise at every step […] The post Get more sales on Shopify with these 14 tips appeared first on Yoast. http://dlvr.it/SLv08g

How do you make sure that the content on your website is still relevant? Why is that even important? For some people, writing new blog posts is the biggest challenge of blogging. However, it’s also important to keep an eye on your existing posts and whether they’re still up to date. And funnily enough, that […] The post Keep your content fresh and up to date! appeared first on Yoast. http://dlvr.it/SLqWzv

You want to optimize your YouTube channel. You’ve done the research and stumbled upon YouTube tags. In theory, they sound like a great place to start if you want to optimize your videos. But did you know that YouTube tags aren’t especially important for discoverability? They can still be useful, though. Read on to learn […] The post How many YouTube tags should you use? appeared first on Yoast. http://dlvr.it/SLm0jW

Do you have a blog and do you love to write posts? Then you probably want people to read your posts. After all, you put time and effort into writing your content. Did you know that a blog is a great tool to get more people to your website? By optimizing your content for search […] The post Why should you optimize your content for search engines? appeared first on Yoast. http://dlvr.it/SLRHFV

When you start an ecommerce site with WooCommerce or Shopify, having a keyword strategy might seem less important. You’re selling products, so the product names are your keywords. While that might be true in a few cases, in most cases, you need to focus on the keywords that describe the problem you or your products […] The post Keyword research for your Shopify or WooCommerce store appeared first on Yoast. http://dlvr.it/SLPHDt

Today, we’re releasing version 18.3 of Yoast SEO. For this release, we did another round of fixes and improvements. We’ve improved the importer, enhanced the HowTo blocks, and fine-tuned an assessment. Ready to update to Yoast SEO 18.3? Also, don’t forget to read about the feature that should have been in this release. Fixes and […] The post Yoast SEO 18.3: More fixes and enhancements appeared first on Yoast. http://dlvr.it/SLJDcr

Web sustainability is a huge topic and covers a lot of aspects, from design principles to many technical details. Did you know that SEO can actually lower your website’s impact on the web’s carbon footprint? If you want to know more about sustainable website growth and how SEO can help you, then read on! What […] The post Sustainable website growth and the role of SEO appeared first on Yoast. http://dlvr.it/SL2C0K

One of the checks that we have in Yoast SEO is the check for outbound links. This check scans your text to see if there are any outbound links in your post or on your page. In case it doesn’t find one, Yoast SEO advises you to add at least one outbound to your content. […] The post Do outbound links matter for SEO? appeared first on Yoast. http://dlvr.it/SKyTb2

This guide discusses what hreflang is, what it is for and gives in-depth information on how to implement it for your multilingual websites. The post hreflang: the ultimate guide appeared first on Yoast. http://dlvr.it/SKtxGZ