SEO and Internet Marketing

In SEO, there are on-page factors and off-page factors. On-page SEO factors are aspects of your website that you can optimize for better search rankings. It’s about improving things like your technical set-up, your content, and how user-friendly your site is. In this post, we’ll explain all about on-page SEO and how it differs from […] The post What is on-page SEO? appeared first on Yoast. http://dlvr.it/SrNB3y

We are excited to present Yoast SEO 20.10, a release dedicated to fine-tuning your website and delivering an even smoother experience for all our fantastic users. This update focuses on fixing bugs and implementing minor enhancements to ensure your SEO journey is flawless. We’ve added a support section that gives you quick access to helpful […] The post Yoast SEO 20.10 brings a brand-new support/FAQ section appeared first on Yoast. http://dlvr.it/SrKm8t

The robots.txt file is a file you can use to tell search engines where they can and cannot go on your site. Learn how to use it to your advantage! The post The ultimate guide to robots.txt appeared first on Yoast. http://dlvr.it/Sr1wmL

A new Google Analytics is coming to town, and it’s time to get ready! This new Analytics will replace the good old Universal Analytics on the 1st of July, 2023. So if you haven’t started with Google Analytics 4 yet, don’t put it off any longer. Because from July on, your Universal Analytics will no […] The post How to prepare yourself for Google Analytics 4 appeared first on Yoast. http://dlvr.it/SqnHG8

Writing quality content should be a key aspect of every SEO strategy. But when is your content considered high-quality? And does high-quality mean the same for your users as it does for Google? In this article, we’ll discuss what quality content is and how you can make sure your content hits the mark. It will […] The post What is quality content and how do you create it? appeared first on Yoast. http://dlvr.it/SqgBM0

Time to release Yoast SEO 20.9! In this release, we’ve added a new option for the Wincher integration, plus the regular round of enhancements, improvements, and fixes. Enhancing the Wincher rank tracking integration A while ago, Yoast SEO and Wincher joined hands to allow you to track your website’s ranking status in Google straight from […] The post Yoast SEO 20.9: Improving the Wincher integration appeared first on Yoast. http://dlvr.it/Sqbw25

When you think about searching online, do you picture the Google search bar, or the TikTok search bar? If it’s the former, you might be behind on the trends. Because while you’re optimizing your content for Google, younger generations are turning to social media to search for information. Almost 40% in fact. But should this […] The post Are social media becoming the new search engines? appeared first on Yoast. http://dlvr.it/SqN085

Ready to reach for the stars with your Shopify online store? This Shopify SEO ultimate guide will tell you what you need to do to get there. The post Shopify SEO: the ultimate guide appeared first on Yoast. http://dlvr.it/SqK1SY